Finding The Right Franchise That is a Fit For You

The Great American Franchise Expo • January 19, 2018

What To Consider When Entering The Franchise Search

Finding The Right Franchise Business That is a Fit For You

A report issued by Goldman Sachs and Babson College cited that small business (defined as less than 500 employees) make up 99% of all employer firms. The report cites that existing small businesses accounted for over 60% of the private sectors net new jobs over the past two decades.

What Business Ownership Options Do You Have?

If you are considering business ownership where do you start looking?

The question becomes where are the businesses that thrive in all economic conditions?

It’s helpful to understand the positives and negatives of your options of business ownership –

  • building your own (start-up),
  • buying an existing business,
  • or a Franchise model.

Building Your Own Startup

The advantages of a start up are that you have total control, there’s plenty of room for creativity, you and your team make the rules, and there is huge upside. The disadvantages are you must create your systems, it may be difficult to obtain financing, it may have a longer ramp up, and start ups have the highest failure rate.

Buying an Existing Business

An existing business has the advantages of having cash flow, actual financial results, an existing customer base, and an existing team of employees, but one needs to understand other factors. Discovering a hidden motive of the seller may be difficult to find out and your valuation of the business may not match the offer price. What if you found out that a key employee was going to leave when your takeover, how would that affect your view of the existing business?

Entering The Franchise Business Model

With a Franchise model you can thoroughly research the business model and develop an unbiased opinion about the business.

Other advantages of a Franchise model include but aren’t limited to

  • operating a proven system,
  • having a powerful brand continuously supporting you,
  • lower failure rate,
  • lower entry cost,
  • and financing options.
The Franchise business model does have limitations; some franchises are very structured, there are territory limitations, they may have preferred suppliers that you must buy from, and you must weigh the benefits against paying a monthly royalty.

Franchising is a way to
  • create a distribution channel,
  • build brand awareness and loyal customers,
  • and quickly dominate the marketplace.
If we find the right franchise that is a great fit for you , it creates a path for you to achieve your lifestyle and financial goals. It is also a way to reduce risk. Working together, we define your short and long-term goals and define your exit strategy.

We create your business model that identifies what you want from the business. It may be challenge, recognition, prestige, more time with family, create independence, or build equity for financial milestones and retirement. Your business model also includes the skills you have that can be transferred in to provide the leadership that your team needs.

All of our franchise partners at our expos are ready to dive into this process with you. Join us, and start your adventure into franchising!

Family franchise ownership
By Rusty Rich July 28, 2025
Thinking of starting a franchise with your family? Discover the benefits, challenges, and smart strategies for making a family-run franchise business successful.
Top franchise sectors in 2026
By Rusty Rich July 16, 2025
Discover the top 5 franchise sectors projected to boom in 2026 and beyond, from wellness to pet care. Learn what’s driving growth and where smart investors should focus next.
Summer Franchises
By Rusty Rich June 25, 2025
Wondering when to explore franchising? Here’s why summer is one of the best times of year to research, attend expos, and take the first steps toward franchise ownership.
Franchise investing
By Rusty Rich June 11, 2025
Thinking of investing in a franchise? Here are 7 must-have traits that make a franchise opportunity truly worth your time, money, and trust—straight from the experts at The Great American Franchise Expo.
Franchise resales
By Rusty Rich May 7, 2025
Learn the differences between franchise resales and starting a new franchise, including benefits, risks, and how to decide which option best suits your business goals.
Franchise consultant
By Rusty Rich May 7, 2025
Explore the role of franchise consultants and learn whether hiring one is the right move for your franchising journey. Discover their benefits, how they work, and what to expect.
By Rusty Rich April 24, 2025
Discover the rewards and risks of niche market franchising. Explore emerging trends, success stories, and tips for navigating this unique business opportunity with insights from The Great American Franchise Expo.
Franchising in niche markets
By Rusty Rich April 24, 2025
Discover the rewards and risks of niche market franchising. Explore emerging trends, success stories, and tips for navigating this unique business opportunity with insights from The Great American Franchise Expo.
Networking strategies
By Rusty Rich March 27, 2025
Learn how to build lasting, valuable relationships in the franchising world. This guide from The Great American Franchising Expo shares networking strategies for franchise professionals at every level.
Evaluating franchise opportunities
By Rusty Rich March 18, 2025
Evaluating a franchise opportunity? Discover the key factors you must consider—financials, support, brand strength, and more—in this comprehensive guide from The Great American Franchising Expo.